Fashion The number on the label is the least useful piece of information in the whole changing room. I learned that watching stylists work on shoots, pulling three sizes of the same jean off the rail because they already knew two of them would go straight back. Denim...
Fashion Nobody polices the word sustainable. It is not a protected term, it carries no legal definition on a swing tag, and any label in the country can print it on a cotton tee tomorrow morning. Once I understood that, I stopped reading marketing copy and started...
Fashion There is a red box logo somewhere on nearly every streetwear rail I work next to. I am doing faces, not styling, but you end up handling a lot of clothing on a shoot day, and Supreme pieces have passed through my hands often enough that I have opinions about...
Fashion I deleted four shopping apps off my phone last winter and kept two, and my wardrobe has been better for it ever since. Not because apps are the problem, but because most of us install them for one reason and then let them do something else entirely. So here is...
Fashion The best outfit I saw on set last year was a 1970s silk blouse worn with plain black trousers from the high street, and nothing else that was remotely old. The stylist told me afterwards she had spent an hour talking the model out of adding a matching hat....
Fashion I live out of a kit bag half the week, and the only footwear that survives a twelve-hour shoot is a pair of trainers I stopped thinking about years ago. That is my honest test for this list. Not what looks best on a shelf, but what I would put on at six in the...
Fashion A model once turned up to a shoot in leggings and an oversized zip-up, apologised for it, then wore the same outfit to dinner that evening and looked better than half the room. Nobody had told her it was acceptable. She had simply worked out which pieces were...
Fashion Every spring I pull everything out of the wardrobe, and every spring the same four things go straight back in without a second thought while a dozen others sit on the bed looking dated. Those four are the interesting ones. What follows is what has earned its...
Fashion Stylists I work with carry far less jewellery than you would expect. One box, mostly plain, and the same six pieces turn up shoot after shoot. Watching that for a few years taught me more about accessorising than any amount of scrolling did, because it turns...
Fashion The capsule wardrobe sounds like something invented for Instagram around 2016. It is a great deal older than that. The phrase belongs to Susie Faux, who opened her boutique Wardrobe in London's West End in 1973 and spent years telling women to buy fewer,...
Fashion Nobody brings me a magazine tear any more. They bring a phone with four screenshots on it, and three of those four are the same person wearing the same silhouette in slightly different lighting. That is what a fashion icon is now: not a face on a cover, but a...
Backpacks, duffel bags, carry-on luggage, and more – when it comes to travel, choosing the right bag is essential. Whether you're embarking on a weekend getaway or a month-long adventure, having the perfect travel bag can make all the difference. In this comprehensive...
Jeans are an essential and versatile part of every woman's wardrobe. It's a garment we can wear to work, to a casual outing with friends or even on a date, depending on how it's styled. However, with a plethora of cuts, sizes, colours and styles available on the...
Messenger bags have gained a lot of popularity in recent years, with more and more people opting for this style of bag over traditional backpacks or shoulder bags. But what is it about messenger bags that make them so appealing? A bag for greater comfort and...
Fashion I do makeup, not clothes, but I spend my working life in fitting rooms watching stylists pull things off a rail, and this is the first summer in years where I have genuinely not been able to guess what is coming next. There is a reason for that, and it has...
Fashion On a shoot last spring the stylist changed the model out of jeans and into a denim skirt between two setups, kept every other piece identical, and the whole frame relaxed. Same fabric, same colour, same shoes. I have thought about why ever since. A denim skirt...
Fashion Beach jewellery is one of the few style categories that barely moves. I pulled up the list of pieces we were all wearing when this post first went live, and most of it is still in the kit bag I take to summer shoots. What has changed is what I now check before...
FAQ
Start by exploring what inspires you — look at fashion magazines, Pinterest, or your favorite influencers. Build a wardrobe around pieces that reflect your personality, lifestyle, and comfort.
Classic pieces include a white shirt, tailored blazer, little black dress, dark jeans, neutral t-shirts, and comfortable sneakers or loafers. These never go out of style.
Opt for monochrome outfits, vertical stripes, high-waisted bottoms, and well-fitted clothing. Avoid overly bulky fabrics that add volume.
Fast fashion focuses on cheap, trendy items produced quickly. Sustainable fashion emphasizes eco-friendly materials, ethical production, and long-lasting quality.
Stick to a statement piece (like bold earrings, a scarf, or a bag) and keep the rest minimal. Balance is key — let one accessory stand out while others complement your look.